The Digital Revolution
I was recently at a Birmingham Business Breakfast Club event and the guest speaker – Simon Jenner, a technology entrepreneur – gave an inspiring and motivating talk regarding the position of Birmingham as a digital hub.
As we are all becoming increasingly aware, the digital landscape is changing and technology appears to be influencing everything we do.
A great example of this is Uber. Simon explained that within a 4 year period, the company has gone from nowhere to being a $50bn business and the biggest taxi firm in the world. Yet they own no taxis and no taxi drivers – they are a truly digital business.
So, where does our great city and the surrounding area fit into the global digital arena? Simon told us that in terms of numbers in employment, digital technology accounts for the 4th largest sector, equalling 40,000 people. The public sector is still by far the biggest employer in Birmingham, with 450,000 people.
However, despite most sectors now being affected by technological advancements and despite 20% of the UK gaming industry being based in nearby Leamington Spa – why is ‘digital’ is still being overlooked?
Simon is clearly very passionate about his city and technology. The issue from his perspective is that the two have not become aligned as yet, but there’s absolutely no reason why Birmingham cannot become a ‘digital hub’ on a grand scale, rivalling London, Manchester, Edinburgh…
It’s easy to think of this scenario as classic Birmingham – living up to a reputation of a city behind the times. However, it’s thanks to Simon and other visionaries that we should see this as a great opportunity for the city to build a reputation, like any brand, by offering a clear vision and standing out from the crowd.
It’s true that without a ‘champion’ business, such as a Google, it has been difficult to be seen as an industry player, but with lots of smaller individual companies – who knows which one of them could be the next overnight phenomenon?
Success breeds success, and the time is now for Birmingham to join the digital revolution.
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